Case studies: the problem, the challenge, the solution.

Each project starts with what was not working. Here is how we approached it, what we built and how it turned out.

All case studies

  • Graphic Design

    Building Glass Designs

    Real Estate · Haley Zhao · 1 Week

    Real estate signage case study: updated building glass signage with bolder type, higher contrast and a clear hierarchy, readable from 10 meters and beyond.

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  • Graphic Design

    Offering Memorandum

    Real Estate · Haley Zhao · 2 Weeks

    Real estate print case study: a complete Offering Memorandum layout built from scratch, with a grid system and templates for booklets and plotted pages.

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  • Branding

    Social Media Management for Product 1

    Social Media · Product 1

    Branding case study: a social media content system for Product 1, with templates and clear pillars that keep posting consistent without constant hands-on work.

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